Zens & zensibility
by Grossberger, Lewis
MediaWeek
Vol. 7 No. 38 10/13/97
P46
Copyright by MediaWeek
Section: Media Person
Forget promise keepers. Promise keepers are over. No real staying
power.
Promise Keepers had their week in the media and went home.
Let's just hope
they keep their promises and stay there. (Their fatal
problem: No celebrity
PKs! Plus the membership is desperately
uncool. Homer Simpson would join
the Promise Keepers, not the guys on
Friends.) No big loss, because a much
sexier religious trend was
waiting for its turn in the spotlight: the
Buddhists! Buddhism has
everything: star power, occult mysteries, bald
gurus, fortuitous
connection to a colorful land of suffering under the
boot-heel of a
ruthless oppressor and ritual chanting easily adaptable to
Western
rhythms. Bu-ddha! Bu-ddha! Bu-ddha! That is why Buddhism is on the
cover
of Time (actually, Brad Pitt is, but in his latest movie he plays a
guy
who meets a Buddhist) and the Unitarians aren't.
Many readers have long suspected that Media Person is a Buddhist
monk.
Wise, inscrutable, with an air of mystical holiness, yet given
to
mischievous pranks such as suddenly shouting, "Shut up, fool!," MP
sits
serenely on his sofahh (couch) in a position best described as a
cross
between the lotus and the fetal, making cryptic pronouncements
on the
television programs passing before him. To many, he appears
to be the
living reincarnation of a two-toed tree sloth. To others,
he is just a
simple man who, having stripped away all worldly goods
and desires and,
subsisting solely on The New York Times and
Seinfeld, has managed to
achieve a higher plane of consciousness
known as Napvana (pronounced
napvana) which, to the uninitiated, is
indistinguishable from sleeping but,
when accomplished by a master
like Media Person, is profoundly
transcendental, even though while in
it he occasionally drools.
But this, like everything else--including you--is mere illusion. The
real
Media Person, like the Internal Revenue Service, is unknowable.
Buddhism's easy to know, though, at least in a shallow, totally
superficial
sense, which is fortunately the only sense any of us care
about over on
this side of the Himalayas. Skim the next few
paragraphs and you'll be able
to chime in brightly whenever the
subject arises in conversation, as it
almost certainly will for at
least another two weeks.
Basic Vocabulary: Pepper your conversation with these key Buddhist
expressions
and people will think you're one hot lama. Dharma: A delicious
Buddhist
snack of hot rice, walnut paste and yak butter wrapped in thin
rolled
pastry. Karma: The influence of an individual's past actions on his
or
her future lives. Example of usage: "You got such bad karma you ain't
gettin'
a bite of my dharma." Zen: A general compliment in use in this
country
since 1961, when it replaced "existential." Example of usage:
"That's
very zen, man, but don't do it again." Koan: A Buddhist joke.
Example:
Guy walks into a bar, says to the bartender, "What is the sound of
one
hand clapping?" Bartender says, "I don't know." Guy says, "Aha, having
admitted
that, you are on the road to enlightenment, my friend! Now how
about
a free beer?" Bartender kicks his ass into the street, says, "Now
you're
on the road to enlightenment!" (This always gets a big yuk at any
Buddhist
monastery.) Sunyata: Emptiness. The feeling you get when nobody
laughs
at your koan.
Celebuddhists: Top of the totem pole is Mr. Big himself, the Dalai
Lama,
awesome but affable, hipper than the Pope, even deep- er than
Ted Koppel,
yet able to banter with Jay Leno. Exiled from his native
land but unbowed,
he's an inspiration to all. Anything happens to
this spiritual dude, not
only is Elton John singing at his funeral,
but two of the three remaining
Beatles as well. Never far from his
side is No. 2 Buddhist Richard Gere,
known to believers as The
Anti-Heston and available for photo ops against a
dramatic background
of Himalayan peaks. (Please, no autographs while he's
meditating.)
Fastest-rising Buddhist rookie: Stephen Seagal, scowling
Buddhist
avenger, recently recognized by Buddhist holy men as the
reincarnation
of Victor Mature. Seagal proves that you can tread the lotus
path
without having to give up worldly practices such as breaking people's
arms
at random. Not yet a Buddhist: Parker Posey, named America's most
famous
unknown movie star by New York magazine three weeks ago; however, a
team
of monks and Hollywood publicity men are negotiating the deal as MP
writes
this.
Buddhist Concepts (optional reading): Essentially, Buddhism is karma
and
the awareness and transformation of the mind. It is the
understanding of
The Four Noble Truths which, of course, we don't
have the space to go into
here, and the concept of Emptiness, which
can best be explained as follows:
Say you are stranded in the Sahara
Desert with no entertainment whatever
and your only companion is Tony
Danza. Now you know the true meaning of
Emptiness.
In closing, Media Person reminds you that Buddhism is a great, noble
philosophy
that has inspired multitudes over thousands of years and whose
future
depends mainly on how that Brad Pitt picture grosses in its first
week.